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Archive for September, 2014

Old Hoosier Meats—Holy Smokes

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Ever wonder what it would have been like to live in a town like Mayberry, where everyone—from the hairdresser to the butcher—knows your name, your usual order, and your story? Well, in Middlebury, Ind. people don’t really have to wonder, at least when it comes to the local butcher. Ten years ago, Randy Grewe walked [...]

Why Analyze Transactional Data?

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One of the many duties of an owner or manager is knowing every aspect of business operations. Certain areas may be easier to overlook on a daily basis, but anything relating to  sales or finances should never be ignored. Transactional data in particular is critical to regularly track and analyze. Transactional data is the elements [...]

Forgotten Business Etiquette: Chivalry isn’t Dead Yet

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Whether you’re a one-man show or the CEO of a booming company, great customer service is vital. You may think you’ve implemented a strong training program for new employees. Maybe you even hung a few inspirational posters in the break room. But have you let any business practices fall through the cracks? Here are a [...]

Your Website Should be Bilingual—Even if You’re Not

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Is your website only viewable in one language? If so, you could reach a much greater audience with optimal viewing in English and Spanish—even if you’re just a local business. Attracting Spanish-speaking viewers can benefit your business by increasing traffic or boosting ecommerce sales. In 2010, Hispanics in the U.S. had a purchasing power of [...]

Payment Processing Advice You Shouldn’t Take

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When it comes to running a business, everyone has an opinion. “Do this, but never do that!” Entrepreneurs are left wondering what advice is actually worth following. With payment processing, it’s even more confusing because everyone has their go-to products, brands, and methods. To help you sort through the endless tips and tricks, we’ve made [...]

Increase Sales by Boosting Employee Morale

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Customer service is essential. Much of a business’ word-of-mouth advertising and positive online reviews come from shoppers’ experiences and interactions with employees. To ensure your staff constantly provides the best customer service, and in turn boost sales, they must be satisfied. Employee morale is a key ingredient of success. Here are four “Ps” you can [...]

Apple Unveils New iPhones and Watch

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Apple announced its latest generation of iPhones featuring larger screens, as well as the company’s first wearable device, the Apple Watch. Also, after a performance by U2, Apple CEO Tim Cook and Bono “negotiated” back and forth before agreeing to offer the band’s new album Songs of Innocence to all iTunes users for free download. [...]

Your Business Doesn’t Matter

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Your business doesn’t matter. I can prove it. Let’s start by analyzing a few other companies. Take a minute to look around your office and pick an object—like a coffee mug, lamp, laptop, or whatever. If the business that made it closed its doors, would you suffer? How long would it take you to find [...]

What’s the Deal with E-Receipts?

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The whole world is going online. A click of a button is all it takes to purchase items, deliver reports, and make payments. Even point-of-sale technologies have advanced to the stage of mobile checkout services and touch screen signatures. Such developments have made paper receipts seem outdated. Offering customers a receipt is still necessary—however, their [...]

5 Ways to Boost Your Ecommerce Traffic

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Whether traffic to your ecommerce site is great or subpar, it’s never a bad time to gain more. Extra traffic means an increase of potential customers, which often translates into more sales. Here are five ways to boost your ecommerce traffic: Use visual social media. You might already be using Facebook, but consider focusing your [...]