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Archive for the ‘Ecommerce’ Category

Where is the Payment Processing World Heading?

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As technology ever changes, and customers ebb and flow, so does the payment processing industry. Here are three notable trends happening right now. EMV Chip Technology. Six months from now, all credit cards will be EMV-chip activated. This means that payment technology is shifting. Now, instead of swiping a card, transactions will be conducted using [...]

How Payment Processing Has Changed in 50 Years

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50 years ago, it was 1965. Just in those five decades, a lot changed in the realm of payment processing. Nothing was really happening in 1965. But things picked up in 1966. This was the year when 14 banks gathered in New York, forming the Interbank Card Association (ICA). This association of banks now had [...]

Our Services

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We do a lot around here at PayProTec—more than most people know. Our reputation for credit card processing precedes us. But in fact, only scratches the surface of our capabilities and our services. Our point of sale solutions make processing at brick and mortar locations convenient. We give you the ability to accept any major [...]

4 Tips for Selling Online

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You already know that online shopping is huge. In fact, this year’s Cyber Monday was the largest online shopping day in U.S. history. If you haven’t made this available for your business, now is the time. Here’s a look at four basic tips for setting up an online store: Learn the rules. You must adhere to [...]

Your Website Should be Bilingual—Even if You’re Not

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Is your website only viewable in one language? If so, you could reach a much greater audience with optimal viewing in English and Spanish—even if you’re just a local business. Attracting Spanish-speaking viewers can benefit your business by increasing traffic or boosting ecommerce sales. In 2010, Hispanics in the U.S. had a purchasing power of [...]

5 Ways to Boost Your Ecommerce Traffic

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Whether traffic to your ecommerce site is great or subpar, it’s never a bad time to gain more. Extra traffic means an increase of potential customers, which often translates into more sales. Here are five ways to boost your ecommerce traffic: Use visual social media. You might already be using Facebook, but consider focusing your [...]

Email Marketing and Ecommerce: A Match Made in Heaven

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You can improve traffic to your ecommerce site in a lot of ways. Search engine optimization, social media, and content marketing are all great, but one strategy always seems to outperform the rest: Email marketing. I’m not saying that you should ignore any of those other tactics—in fact, quite the opposite. Combining them all into [...]

How to Set Up Ecommerce

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  So, you want to set up ecommerce for your business. And why not? Everyone’s doing it. And “electronic commerce” provides a convenient option for customers to purchase your products from anywhere they have internet access. From your own experience, you probably have the basic idea of how ecommerce works: select desired item(s), check out [...]

Why You Should Sell Merchandise Online

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Just because you have a brick-and-mortar store doesn’t mean you should ignore the benefits of providing an online place of retail. Or, if you’re thinking of starting a business, perhaps you should consider doing so online first. Here’s why: Selling your merchandise online is a low-cost solution—one that’s much cheaper than opening or maintaining a [...]

Will Electronic Currency Catch On?

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Recently, it has been hard to follow the news with hearing about Bitcoin. Follow Forbes, Wall Street Journal, BusinessWeek, or Business Insider, and you’re certain to hear some opinions about the actual importance of the virtual currency, which has recently taken a beating from exchange closings and security breaches.  There are plenty who still believe [...]